What is an adoption roadmap?

An adoption roadmap is a strategic plan that outlines the key steps and timelines necessary for successfully achieving service adoption. This document serves as a guide for organizations to navigate through the process of introducing and integrating a new service within their operations. It typically includes milestones, specific actions that need to be taken, stakeholder involvement, and metrics for assessing progress. By outlining these components, a roadmap helps ensure that the service is adopted effectively and efficiently, aligning with the organization’s broader goals.

The other options do not accurately represent the concept of an adoption roadmap. A quick overview of service costs would focus solely on financial aspects without providing the necessary strategic framework for adoption. A document listing all users of the service would lack the strategic and actionable insights needed for successful implementation. Finally, while a marketing plan for the service might support adoption efforts, it does not encompass the comprehensive planning involved in the adoption roadmap which is focused on internal integration and user engagement.